NEW Launches from L’Oreal Paris! Color Cosmetics, Skincare & Haircare!

Summer is in full effect, and we all want our hair, skin, and makeup to exude a healthy glow. I am so excited to share with you some of L’Oréal Paris's latest launches, which are sure to give you that radiant luminescence. These new products include cosmetics, skincare, and haircare, offering a range of options to achieve that coveted luminous look.

Among the exciting skincare releases are the “Collagen Moisture Filler Bounce Serum” and the “Bright Reveal Vitamin C Glow Moisturizer” designed to hydrate and brighten.

For cosmetics, the “Infallible Skin Ink 2-in-1 Foundation Concealer” and the “Plump Ambition Hyaluron Lip Oil PH” will help you achieve a flawless base and a unique lip tint.

Finally, in haircare, the “Elvive Glycolic + Gloss Collection” promises to deliver high-shine, glossy hair.

See below for product details and links to shop.

Collagen Moisture Filler Bounce Serum  

An obsession-worthy starter serum with 72- hours of intense hydration and bounce. This daily ultra-hydrating serum instantly delivers radiance and dry overtime; fine lines are visibly minimized, and skin looks plumper and healthy. The pearlescent, milky texture with light-reflecting technology diffuses light evenly to reveal an instant glow. What’s even better is that it’s under $20. Boosted with Hydrating Hero Ingredients: 8% Collagen + Squalane + Glycerin. For shade matching, virtual try ons and personalized routines tailored to individual needs, tap L’Oreal Paris’ AI-powered virtual beauty assistant, Beauty Genius

Price: $12.99; Available on lorealparisusa.com mass, food and drug retailers nationwide beginning June 2025 and in-store late August/September.

Bright Reveal Vitamin C Glow Moisturizer  

A dermatologist-validated, supercharged moisturizer providing 72H of glowing hydration from Day 1. Formulated with 3 top derm ingredients - Niacinamides, Vitamin C and Ceramides to visibly nourish, brighten and fade post-acne marks, revealing healthier skin day after day without clogging pores. The non-sticky formula is lightweight and perfect for daily use. For shade matching, virtual try ons and personalized routines tailored to individual needs, tap L’Oreal Paris’ AI-powered virtual beauty assistant, Beauty Genius

PRODUCT BENEFITS 

After only 1 application, experience 72H hydration and an all-day strengthened skin barrier.   

Youthful glow after 8 weeks*. +35% Brightness, +22% Even Tone, -34% Post-Acne Marks   

Visible results:  

  • After 1 use, skin looks radiant and renewed. The skin barrier is strengthened 

  • After 1 week, skin tone looks transformed and perfected. Skin looks more youthful  

  • After 8 weeks, see results on increased brightness, skin tone evenness and a reduction in post-acne mark intensity, dark spot intensity and fine lines    

Price: $24.99; Available on lorealparisusa.com mass, food and drug retailers nationwide July 2025

Infallible Skin Ink 2-in-1 Foundation Concealer   

Skin Ink evens like a foundation and covers like a concealer that’s light as ink! The formula has a buildable 48- hour long wear where you need it in a soft matte finish that doesn't cake and doesn't crease. Get a transfer resistant, waterproof, sweatproof, and humidity proof base that grips so hard you don't need a primer. For shade matching, virtual try ons and personalized routines tailored to individual needs, tap L’Oreal Paris’ AI-powered virtual beauty assistant, Beauty Genius

Price: $18.99; Available in 22 shades at Ulta.com June 2025 

Plump Ambition Hyaluron Lip Oil pH  

Set your plump ambitions higher with the brand-new Plump Ambition Hyaluron Lip Oil pH from L’Oréal Paris! An indulgently nurturing oil with pH-powered technology that creates a true to you tint that plumps, hydrates, and transforms your lips with a lasting stain of pink unique to you. Providing glassy shine and a plumper lip look without compromising comfort or care; Plump Ambition pH is gentle enough for even the most sensitive lips. Plump Ambition Hyaluron Lip Oil pH brings a whole new approach to lip plumpers, a classy, glassy plump look now in transformative hues of bespoke pink tint. Available in 4 shades, pH Berry Noir, pH Cristal Ice, pH Rose and pH Lilac. For shade matching, virtual try ons and personalized routines tailored to individual needs, tap L’Oreal Paris’ AI-powered virtual beauty assistant, Beauty Genius

Price: $13.99; available at lorealparisusa.com, mass, food and drug retailers nationwide June 2025

Plump Ambition Hyaluron Lip Oil pH  

Set your plump ambitions higher with the brand-new Plump Ambition Hyaluron Lip Oil pH from L’Oréal Paris! An indulgently nurturing oil with pH-powered technology that creates a true to you tint that plumps, hydrates, and transforms your lips with a lasting stain of pink unique to you. Providing glassy shine and a plumper lip look without compromising comfort or care; Plump Ambition pH is gentle enough for even the most sensitive lips. Plump Ambition Hyaluron Lip Oil pH brings a whole new approach to lip plumpers, a classy, glassy plump look now in transformative hues of bespoke pink tint. Available in 4 shades, pH Berry Noir, pH Cristal Ice, pH Rose and pH Lilac. For shade matching, virtual try ons and personalized routines tailored to individual needs, tap L’Oreal Paris’ AI-powered virtual beauty assistant, Beauty Genius

Price: $13.99; available at lorealparisusa.com, mass, food and drug retailers nationwide June 2025

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